Skip to content

Buen Provecho: A Venezuelan Recipe Book

Recipe Book

2024

Client

Buen Provecho

Deliveries

Cover Design

Introductory Pages

Table of Contents

Splash Pages

About Buen Provecho

Divided into four sections—Appetizers and Snacks, Main Dishes, Desserts, and Holiday Dishes—this book offers a range of dishes to suit any occasion. Whether you are familiar with Venezuelan food or discovering it for the first time, each recipe is designed to be approachable, with clear instructions and helpful tips, so you can recreate these authentic flavors in your own kitchen.
 
Each of these amazing dishes tells a story. Welcome to the world of Venezuelan cooking. Buen provecho!

Book Aesthetics

The idea of this recipe book is to be welcoming and authentic. There is a balance between colorful and fun elements and a comfortable and welcoming look. This balance is achieved by using vibrant yet comforting colors and using legible and friendly-looking fonts.

PANTONE 178 C

CMYK

RGB

0  80  56  0    

255  88   93

 

FF585D

PANTONE 7685 C

CMYK

RGB

92  73  11  1

44  86  151

 

#2C5697

PANTONE 11-4302 TCX

CMYK

RGB

4  3  11  0
241  240  226

 

#F1F0E2

PANTONE BLACK 6 C

CMYK

RGB

82  71  59  75
16  24  32 226

 

#101820

Book Sections

The book has 25 recipes divided into four different sections. Each section starts with an intro page that lists all the recipes present in the book and illustrations that give the reader a clue of what they are going to find inside that section. Each recipe has an ingredients list, instructions, and a colorful illustration that adapts to the space of the page.

Illustration Process

Illustrations

The illustrations were created using Procreate. Each of them showcases a different recipe with details unique to that plate. Because all the illustrations are different and individually colorful, it was decided to use the same background color to create unity and to create a comforting vibe.